California Privacy Policy

Privacy Policy, Disclosures and Consumer Notices

National Nephrology Alliance (“NATIONAL NEPHROLOGY ALLIANCE,” the “Company,” “we,” “us,” or “our”) and its affiliates are committed to protecting the privacy and security of the Personal Information they collect during the course of their business. This Privacy Policy outlines NATIONAL NEPHROLOGY ALLIANCE’s online and offline information practices. If any information collected constitutes Protected Health Information (PHI) pursuant to the Health Insurance Portability and Accountability Act (HIPAA), our use and disclosure of that PHI is subject to our Notice of Privacy Practices and not this Privacy Policy. California Employees, applicants and contractors should refer to their respective Notices at Collection and Privacy Practices Statements.

Personal Information

The Personal Information We Collect and Disclose.

“Personal Information” includes information that identifies, relates to, describes, is reasonably capable of being associated with, or could reasonably be linked, directly or indirectly, with you but does not include information that is publicly available or information that is deidentified. The following list identifies the categories of Personal Information NATIONAL NEPHROLOGY ALLIANCE may collect and disclose about you:

  • Identifiers, such as your first name, last name, alias, signature, postal address, unique personal identifier, online identifier, internet protocol address, email address, telephone number, fax number, familial associations, date of birth, or other similar identifiers.
  • Banking information, including bank account and routing numbers, debit card information, credit card and other financial information.
  • Internet or other electronic network activity information, including, but not limited to, browsing history, search history, cookies, geolocation data, and information regarding your interaction with an internet website, application, or advertisement. For more information on our use of cookies, please refer to the “Cookies” section below.
  • Professional or employment-related information, such as your employment history and professional licenses and identification numbers.
  • Educational information.
  • Any personal information you provide in a resume or in communications with NATIONAL NEPHROLOGY ALLIANCE or its service providers.
  • Any personal information you provide in a resume or in communications with NATIONAL NEPHROLOGY ALLIANCE or its service providers.


The Sources from Which We Obtain Information.

NATIONAL NEPHROLOGY ALLIANCE may collect Personal Information directly or indirectly (e.g., cookies) from you when you interact with our website. Additionally, we may also collect Personal Information from third-party sources, such as our affiliates, business partners, and service providers.


The Purposes for Which We Collect Your Personal Information.

NATIONAL NEPHROLOGY ALLIANCE does not sell any of your Personal Information. The Personal Information we may collect from and about you helps us personalize and continually improve your experience on our website, respond to your inquiries, advertise our services, and career opportunities, and process your requests. We may use the Personal Information we collect from you in some of the following ways:

  • To fulfill or meet the purposes for which you provided the information.
  • To personalize and improve your experience on our website and to allow us to deliver the type of content and product offerings in which you are most interested.
  • For marketing and advertising purposes.
  • To verify your identity.
  • To leverage analytics for improved reporting.
  • To communicate with you.
  • To troubleshoot problems with the website, application, or services.
  • To use in connection with a corporate transaction, such as a merger, sale, reorganization, or other transfer of business assets.
  • To protect the safety and security of our workforce, patients, guests, property, and assets.
  • To protect the legitimate rights, privacy, property, interests or safety of our Company or our affiliated entities, business partners, employees, or the general public.
  • To respond to an emergency.
  • To respond to lawful requests for information through court orders, subpoenas, warrants and other legal process, obligations or governmental regulations.

Third Party and Cookie Information

The Third Parties with Whom We Disclose Your Personal Information.

We may disclose your Personal Information with third parties for business purposes. We may disclose your Personal Information with the following categories of third parties:

  • Affiliates or business associates
  • Contractors and service providers
  • Third parties with whom you direct us to share your Personal Information.
  • Third parties as required by law or legal process.
  • Federal, state, and local governmental agencies.
  • Legal counsel and accountants.

Some of the pages on the website provide access to content from third parties through capture forms, imbedded videos, and links to third party websites. If you provide Personal Information in those forms or on those websites, you are providing Personal Information to those third parties. We make no representations, express or implied, concerning the accuracy, privacy, safety, security, or the information practices of any third-party site. 


We and our service providers use various tracking technologies, including cookies (data stored within web browser), to collect information about you when you interact with our websites. These cookies aid us in making your use of our website more meaningful by helping us understand your preferences based on previous or current website activity, which enables us to provide you with improved services. We also use cookies to help us compile aggregate data about website traffic and website interaction so that we can offer better website experiences and tools in the future. We share your cookie data with third party advertising and marketing partners for cross context behavioral advertising. When you first visit our website, you will be asked to “Accept All” cookies or “Reject All” cookies which are not classified as strictly necessary to the proper functioning of our website. You can choose to opt out in this frictionless manner or contact us to opt out of the sharing of your cookie data. You can also choose to turn off all cookies through your browser (like Google Chrome or Internet Explorer) settings.

Security and Other Privacy Information

Children’s Privacy

This website is not intended for or directed to children under the age of 13. We do not knowingly collect Personally Information directly from children under the age of 13. If your child has submitted personal data and you would like to request that such information be deleted, please contact us.


NATIONAL NEPHROLOGY ALLIANCE takes reasonable physical, technical and administrative precautions to protect any personal information that is collected and stored from our websites.  Even though these are in place, we cannot ensure information sent to us through messages will be secure. We encourage you to take precautions to safeguard your personal information as well.


We will store the personal information you provide for as long as we believe is necessary or appropriate (i) to carry out the purpose(s) for which we collected it, or (ii) to comply with applicable laws, contracts, or other rules or regulations. 

Changes to Privacy Notice

NATIONAL NEPHROLOGY ALLIANCE reserves the right to change this Privacy Policy at any time. We will review our practices regarding the collection and use of Personal Information and amend this Privacy Practice as appropriate. For more information regarding our privacy practices, please see our [link to SHC NPP website].

Notice of Rights of California Consumers

Your Rights

The California Consumer Privacy Act (“CCPA” or “Act”) grants residents of the State of California certain privacy rights in their personal information. This Notice of Rights of California Residents (“Notice”) supplements the terms of our Privacy Policy and should be read in conjunction with the terms of our Privacy Policy.

  • Right to Know: The CCPA provides California residents with the right to request that NATIONAL NEPHROLOGY ALLIANCE disclose:
    • Categories of personal information we have collected about you.
    • Categories of sources from which the personal information is collected.
    • The business or commercial purpose for collecting, selling, or sharing personal information.
    • Categories of any third parties to whom we disclose personal information.
    • The specific pieces of personal information we have collected about you.
  • Right to Change: You have the right to request that we correct any of your personal information in our possession that you believe to be inaccurate.
  • Right to Delete: You have the right to request that we delete personal information collected from you, subject to certain exceptions.
  • Right to Opt-out of Sale or Sharing: You have the right to opt-out of the sale or sharing of your Personal Information with third parties. We recognize Global Privacy Control (GPC) signals, and if your web browser utilizes GPC, your opt-out preferences over the use of your cookie data will be honored. You may opt-out of our use of cookies for purposes other than as strictly necessary for the proper functioning of our website by selecting the “Reject All” option when you first visit our website. All other requests to opt-out of the sale or sharing of your Personal Information must be made to or 833-895-3111

  • Right not to Receive Discriminatory Treatment: We will not discriminate against you for exercising any of your CCPA rights. This means, for instance, that we will not deny you services, charge you a different price, including a discount or other benefit or impose a penalty for the exercise of your CCPA rights.


How to Exercise Your Rights

You, or a person that you authorize to act on your behalf, may make a verifiable consumer request related to your Personal Information. You may also make a verifiable consumer request on behalf of your minor child. All requests to opt-out of sharing or for information, deletions or corrections must be made to: or 833-895-3111

Upon submitting a request, NATIONAL NEPHROLOGY ALLIANCE will attempt to verify your identity by matching identifying information provided by you (or your authorized representative) to the personal information maintained by NATIONAL NEPHROLOGY ALLIANCE. If a request is made by an authorized agent, NATIONAL NEPHROLOGY ALLIANCE will require you or your authorized agent to provide proof that you gave the agent permission to submit the request. The type of information needed to verify your identity will depend on the type of request you make. If we cannot verify your identity from the information already maintained by us, we may request additional information from you. We will never require you or your authorized agent to pay a fee for the verification of your request.

We will confirm our receipt of your request within 10 days. You may only make a request for access or data portability no more than twice within a 12-month period.

We will respond to your request no later than 45 calendar days after receipt of the request. The 45-day period will begin on the day that we receive the request. If we cannot verify your identity or the authorization for an agent to make a request on your behalf within the 45-day time period, we may deny the request. If necessary, we may take up to an additional 45 calendar days to respond to your request, for a maximum total of 90 calendar days from the day the request is received. If additional time is needed, we will notify you prior to the expiration of the initial 45-day period.


Contact Us

If you have questions or concerns, please contact:

National Nephrology Alliance

Satellite Healthcare
300 Santana Row, Suite 300

San Jose, California 91258

Attn: Privacy Officer